Digital Marketing Solutions Expert – (Basel / Switzerland)
Today I wanted to share with you something personal, my journey into SEO. In early 2019, I started to experiment with the practice of Search Engine Optimization, also known as SEO. I was a complete beginner in SEO. And one day I've decided to try generating organic traffic and attracting people to my site with…
Google has announced during its 2019 Google I/O conference that 3D and Augmented Reality objects can be displayed as a SERP feature in the Google Search Engine. But how does it work? How can you link your webpage with a 3D object and then display it in the SERP? Let's figure out together. Discover 3D…
You are an SEO expert, copywriter, digital marketing, or journalist and producing quality content that ranks well on Google is at the top of your agenda. Analyzing the SERP and the top pages, and understanding the users intent is crucial for your creative process and SEO activities. You would like to extract the content from…
SEO copywriting could be summarized in writing for the web. The copywriting method involves writing at the same time for people and search engines such as Google. Why is SEO Copywriting important? The main goal of writing for SEO is to rank your copy at the first positions in the Google Search result page, to…
You have a new website and don't get a lot of organic traffic? Your website is not ranking well for any of the search terms or questions your audience is looking for. However, you are convinced that content can bring your business to the next level and attract potential new customers. You have to get…
The ultimate goal of any company is to acquire more customers and grow. Growth relies on an excellent collaboration between Product, Marketing, Sales, and Support team. Every client-facing functions must be aligned and go in the same direction. Technology is playing a central role and help the teams to gather, share information, and overall improve…
Any businesses in this digital world want more traffic (and backlinks) to its website. More traffic means more potential customers knocking at your door. One of the key factors for growth and good SEO on the Internet (one cannot be without the other) is the acquisition of quality backlinks. Today, we are going to analyze…
Either you are a B2C or B2B marketing professional, a freelancer or a blogger - you cannot ignore the possibilities delivered by the new feature from Google: AMP Stories. Do you want to boost exposure in search results? Are you already using Facebook stories or similar? Do you use content to convert visitors into customers?…